Let me tell you about Finch, the self-care app that has completely changed the way I approach my mental health and well-being. As a busy woman in my 30s, balancing work, friendships, and family can feel overwhelming. Finch is like having a pocket-sized therapist that’s adorable and nonjudgmental—a little bird companion who helps you prioritize yourself. When you first download the app, you “adopt” your bird, give it a name, and start this lovely journey of mutual growth. My birb, Pastrami, has honestly become one of my favorite parts of the day. You can even customize her color, bird house and clothing.
What I love about Finch is how it takes self-care, which can sometimes feel like another item on my to-do list, and makes it feel manageable and even fun. The app encourages you to set small, doable goals—drink a glass of water, step outside for a minute, or even just breathe. Completing these tasks helps Pastrami gain energy for her little adventures, which adds a charming game aspect. But it’s not just about the virtual pet; every task is a gentle nudge to remind me that small steps add up, even on my busiest days.
Another thing that stands out is how customizable and supportive Finch is. It lets you check in with how you’re feeling, whether you’re thriving, surviving, or somewhere in between. On tough days, I can write out my thoughts in the journal section or use the breathing exercises to recenter myself. Finch even sends me affirmations that feel like they were written just for me. It feels like the app understands my need to slow down and take care of myself without guilt.
Finch also has a built-in mood tracker, which has been surprisingly insightful. Seeing patterns in how I feel over weeks or months has helped me understand my triggers and what truly helps me feel better. It’s also low-pressure—I don’t have to do it every single day, and the app never makes me feel bad if I miss a check-in. It’s there when I need it, like a little friend reminding me to breathe or celebrate my wins, no matter how small.
If you’re looking for a way to bring some intentional self-care into your life, Finch is an absolute gem. It’s not about being perfect or hitting every goal; it’s about showing up for yourself, even in tiny ways. And having a cute little bird cheering you on? That’s just the icing on the cake.
Tap HERE to download the app and add me as a friend, or add my friend code CP4M9TFXYX.